Is Disney Crazy? A Star Wars Release Rant
What is going on with Disney and this Star Wars December release date? I ask my friends about it and they don't find it odd. But it seems weird that Disney, the smart people of Disney would release THE biggest movie of the year a week before christmas.
1> First lets look at the merchandise side of this. Hasbro and Disney are going to want to CASH in on the Star Wars toys. Its a HUGE part of Star Wars and biggest than any other movie toy line. So why would Disney release this 1 week before Christmas? Doesn't to seem better to get the movie out in the summer and by the start of christmas season have people kids and even adult collectors screaming for Star Wars toys?
2>It also seems like Disney would want to release Star Wars in the summer that way they can cash in big time on a DVD release of its biggest movie at Christmas. Right now that plan in December so that puts the DVD maybe March or April?
3>Sure big movies come out during December, like Harry Potter, Lord of the Rings and Avatar. First off as big as those movies are they are NOT Star Wars. They do not drive the Action Figure, Lego, etc, etc sales as Star Wars does.
My feelings is Disney can't make the summer 2015 release, so they said December. This gives them room to move it up to summer is case it is ready and if not they can move it to the summer.
Can someone give me a good business reason to release it a week before Christmas? My only reason is cause the summer is full of other movies and it has to compete with that, however this is Star Wars. It will be one of the top 2 movies, if not number 1, and Disney knows that. No sequel set for 2015 can compete with it. On a business side I can not see a reason for Dec 2015.
help me out, cause i am not falling for the Disney lie.