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Thread: Update from Mattel (June 13th, 2009)

  1. #1
    Marketing Manager at Mattel Toyguru's Avatar
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    Update from Mattel (June 13th, 2009)

    Hey He-Fans,

    Its been a while since I was able to chime in (things have been busy around the Big M with Comic Con a mere few weeks away) but I wanted to give everyone the latest updates.

    First off, obviously MOTUC is doing very well and this has rung all the way up to the top brass. We couldn't be happier with where the line is and have some amazing plans to expand it beyond single figures per month in 2010. In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale. More details will follow at our SDCC fan panel on Friday at 1:00 in room 2.

    And yes, we are looking into other projects and lines to do with the brand, but nothing to announce quite yet.

    In the things we can announce category, we've been doing some major research into the brand going deep into the Mattel archives. In this process we've uncovered quite a lot of goodies such as the original story concept for MOTU (pre mini comics!) and some concept art never before shown to the public (did you know Skeletor was called "Demo-Man", Trap Jaw was originally called "X-Man", Evil Lynn was "Sultress" and Zoar was called "He-Bird"!) Lots of cool stuff and we are working on finding ways to publish some of these finds for the fans. We even found the original painting from the Eternia Playset. So good stuff is brewing as we continue to research the line and make MOTUC the best it can be.

    Okay, and so lets get to He-Ro. I know there has been a lot of chatter about him on the boards lately. We've got some basic info up on MattyCollector.com, but to recap, there will be three magic Spell Stones randomly packed with both the SDCC and Matty.com versions. (and yes he is still the most powerful wizard in the universe taught by Eldor, he is just also a Cosmic Warrior, the cool blend of magic and technology). The stones will be inside the Spell Staff so you won't know what color you have until or unless you open the figure. Green will be the most common with Red and Purple being a bit harder to find. For legal reasons, much like with production runs, we will not be publishing exact ratios of the colors.


    At SDCC, He-Ro will get an extra SDCC tampo stamp under the armor. We thought this was a good way to make the figure special for those who come to the show, while still letting purists keep He-Ro looking traditional by not removing the armor. Will it please everyone? Of course not, but we think it is way cool!

    His sword is indeed blue as original created as an homage to the weapons pack and will be transparent with the star deco like the prototype black sword. We've already send out PR samples so I'm sure close up reviews of this amazing accessory will be all over the net in a week or so.

    As for why his name is "Ro" and not "Gray", well simple. In the original story line "Powers of Grayskull" He-Man travels back in time to meet his ancestor who turns out to be He-Ro. Because the 2002 MYP series firmly established King Grayskull as Adam's ancestor, He-Ro was reinvisioned slightly to make him a contemporary of Grayskull, but not the same character. It really wouldn't make sense to have a character called "Gray" and "Grayskull". Since he carries the sword of He, it made sense Ro would adapt this weapon as part of his new name to call out his powers. (much as He-Man is a "man who carries the sword of "He" - get it? ). How the Sword of He relates to the Power of Grayskull has yet to be revealed...

    We promise more details about this story line and the secret connections between He-Ro, Grayskull, Adam, and others will be revealed in time. We have the bios worked out well in advance, so there really is a complete story we are telling. If it is frustrating now, remember that all the details have not been revealed. If new bios are creating more questions then answers then we are doing our job right as slowly over the next few years the full story will be revealed! Stay tuned!!!

    So Hordak goes on sale Monday (along with Alex Luthor and Ultraman for DCUC!) We have increased the original production of Hordak (he is at the same production as Mer-Man and Zodac) and as mentioned, we increased production up again starting with Tri-Klops. We have a good idea of how big the fan base is and ideally between increased production and the opportunity to purchase subscriptions, fans should have more options to not miss a figure.

    Oh, speaking of which, the 2010 subscription should be available to pre order starting at SDCC (in fact you can do so right at our booth!) We have a few surprises in store that are special for the subscription this time, and subscribers for 2010 will get more then just the 12 monthly figures, we've got some cool surprises in store! (and there may be a small sign up fee to compensate for this, but it will be well worth it we promise!). Full details will be announced before sign up start.

    Finally, we'll have full details about selling methods, limits and availability for all our exclusives to be posted on MattyCollector.com later this week.

    Looks to be a fantastic Comic Con with a lot to announce. Battle Cat will be out starting Wednesday night with more figures coming out after the fan panel.

    See you in San Diego, until then, Good Journey!

    TG

  2. #2
    The Cerebral Assassin hhhelmsley's Avatar
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    Thanks for the info.

  3. #3
    Council Elder Tallstar's Avatar
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    Quote Originally Posted by Toyguru View Post
    First off, obviously MOTUC is doing very well and this has rung all the way up to the top brass. We couldn't be happier with where the line is and have some amazing plans to expand it beyond single figures per month in 2010. In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale. More details will follow at our SDCC fan panel on Friday at 1:00 in room 2.

    And yes, we are looking into other projects and lines to do with the brand, but nothing to announce quite yet.
    Holy crap!!!!! This post is one helluva update. I couldn't be more thrilled about the success of MOTUC and moving onto more than one item per month in 2010. *jumping up and down*

    lol @ X-Man. That's too much.
    "My favorite Harry Potter movie is Troll."

  4. #4
    Powers of Grayskull Lord Snake Hunter's Avatar
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    Quote Originally Posted by Toyguru View Post
    In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale. More details will follow at our SDCC fan panel on Friday at 1:00 in room 2.
    2 figures per month? That is VERY COOL!!!
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  5. #5
    Council Elder Tallstar's Avatar
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    Quote Originally Posted by Snake Hunter View Post
    2 figures per month? That is VERY COOL!!!
    I'd freak-out if we got a MOTU AND POP (or NA) figure every month next year.

    EDIT

    Toyguru: Please find some info. in the archives on The Star Sisters.
    "My favorite Harry Potter movie is Troll."

  6. #6
    Heroic Warrior keldor18's Avatar
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    Thanks ToyGuru!!!!! AWESOME NEWS!!!!!!
    Cant wait to see Battlecat and the rest of the new figures!!!, and I'm hoping theres a new cartoon series, or a direct to dvd series in the horizon!!! The updated storyline ROCKS!!!

    Looks like MOTUC is here to STAY!!


    LONG LIVE MASTERS OF THE UNIVERSE

  7. #7
    The Cerebral Assassin hhhelmsley's Avatar
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    Quote Originally Posted by Toyguru View Post

    Oh, speaking of which, the 2010 subscription should be available to pre order starting at SDCC (in fact you can do so right at our booth!) We have a few surprises in store that are special for the subscription this time, and subscribers for 2010 will get more then just the 12 monthly figures, we've got some cool surprises in store! (and there may be a small sign up fee to compensate for this, but it will be well worth it we promise!). Full details will be announced before sign up start.


    TG
    I love it!!!

  8. #8
    Heroic Daddy to Hermione! Uki's Avatar
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    Awesome update, Toyguru! Thanks a lot! I am really looking forward to the continued Bios, the expanded product line, and everything else you cats are up to!

    So, have the Powers that be decided whether He-Ro will be available for purchase on Preview night/Wednesday?
    Not to sound like a creepy cheerleader for Uki, but it's nice to know there is at least one person on this forum who is extremely positive & friendly all the time. I don't think I could be that nice even if you paid me. If we ever give out awards for "forum member of the month", Uki gets my vote. -Mr. Shokoti

    Subscribe for MOTUC 2015!!!

  9. #9
    MOTUClassics.Com Daniel Lynch's Avatar
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    2010 subscriptions will have something extra as an incentive?

    Nearly all of 2010 will have two things?


    My wallet just ran and hid under the couch....

  10. #10
    Human... Robot... Maniac Spacedust's Avatar
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    Quote Originally Posted by Toyguru View Post
    In the things we can announce category, we've been doing some major research into the brand going deep into the Mattel archives. In this process we've uncovered quite a lot of goodies such as the original story concept for MOTU (pre mini comics!) and some concept art never before shown to the public (did you know Skeletor was called "Demo-Man", Trap Jaw was originally called "X-Man", Evil Lynn was "Sultress" and Zoar was called "He-Bird"!) Lots of cool stuff and we are working on finding ways to publish some of these finds for the fans. We even found the original painting from the Eternia Playset. So good stuff is brewing as we continue to research the line and make MOTUC the best it can be.
    THIS I am excited about. It is the early versions of the franchise that I am most interested in, and learning these details is great.

    Two MOTUC items per month? Ordinarilly I'd complain, but I love this line so much that I'm prepared to save my cash for it. As long as the bulk of it is covered by subscription.
    ~jay firestorm~
    http://www.ebay.co.uk/sch/pj-firesto...id=p4340.l2562 FS: MIB first release Classics, MIB 200x, COMPLETE VINTAGE FIGURE SET, 2009 SDCC Art Book, more...

  11. #11
    Heroic Warrior Mern-Ra's Avatar
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    I understand why they wait to put out figures until after the panel, but I think it is VERY smart to have Battle Cat on display from the beginning! He should create TONS AND TONS of buzz! I know I'm most excited about him!

    And TWO figures per month?! BEST. NEWS. EVER. Even if it only ends up being two figures every other month, that will still be fantastic!

    Thanks ToyGuru!
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  12. #12
    Watcher of the Multiverse Jon-O's Avatar
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    Yes, thank you for the info, and the promise of more to come. Can't wait for the surprises at SDCC!

  13. #13
    Heroic Fan ART Mod! JafariStew's Avatar
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    This is a very exciting time to be a MOTU fan!! Thanks for the info Toyguru!!
    Check out my MASTERS OF THE UNIVERSE ART & More at my ART BLOG!!!

    JafariStew's ART BLOG!! UPDATED 6.1.14!!

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  14. #14
    Eternian Sorcerer zodak74's Avatar
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    Quote Originally Posted by Toyguru View Post
    First off, obviously MOTUC is doing very well and this has rung all the way up to the top brass. We couldn't be happier with where the line is and have some amazing plans to expand it beyond single figures per month in 2010. In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale. More details will follow at our SDCC fan panel on Friday at 1:00 in room 2.

    And yes, we are looking into other projects and lines to do with the brand, but nothing to announce quite yet.

    In the things we can announce category, we've been doing some major research into the brand going deep into the Mattel archives. In this process we've uncovered quite a lot of goodies such as the original story concept for MOTU (pre mini comics!) and some concept art never before shown to the public (did you know Skeletor was called "Demo-Man", Trap Jaw was originally called "X-Man", Evil Lynn was "Sultress" and Zoar was called "He-Bird"!) Lots of cool stuff and we are working on finding ways to publish some of these finds for the fans. We even found the original painting from the Eternia Playset. So good stuff is brewing as we continue to research the line and make MOTUC the best it can be.

    Okay, and so lets get to He-Ro. I know there has been a lot of chatter about him on the boards lately. We've got some basic info up on MattyCollector.com, but to recap, there will be three magic Spell Stones randomly packed with both the SDCC and Matty.com versions. (and yes he is still the most powerful wizard in the universe taught by Eldor, he is just also a Cosmic Warrior, the cool blend of magic and technology). The stones will be inside the Spell Staff so you won't know what color you have until or unless you open the figure. Green will be the most common with Red and Purple being a bit harder to find. For legal reasons, much like with production runs, we will not be publishing exact ratios of the colors.


    At SDCC, He-Ro will get an extra SDCC tampo stamp under the armor. We thought this was a good way to make the figure special for those who come to the show, while still letting purists keep He-Ro looking traditional by not removing the armor. Will it please everyone? Of course not, but we think it is way cool!

    His sword is indeed blue as original created as an homage to the weapons pack and will be transparent with the star deco like the prototype black sword. We've already send out PR samples so I'm sure close up reviews of this amazing accessory will be all over the net in a week or so.

    As for why his name is "Ro" and not "Gray", well simple. In the original story line "Powers of Grayskull" He-Man travels back in time to meet his ancestor who turns out to be He-Ro. Because the 2002 MYP series firmly established King Grayskull as Adam's ancestor, He-Ro was reinvisioned slightly to make him a contemporary of Grayskull, but not the same character. It really wouldn't make sense to have a character called "Gray" and "Grayskull". Since he carries the sword of He, it made sense Ro would adapt this weapon as part of his new name to call out his powers. (much as He-Man is a "man who carries the sword of "He" - get it? ). How the Sword of He relates to the Power of Grayskull has yet to be revealed...

    We promise more details about this story line and the secret connections between He-Ro, Grayskull, Adam, and others will be revealed in time. We have the bios worked out well in advance, so there really is a complete story we are telling. If it is frustrating now, remember that all the details have not been revealed. If new bios are creating more questions then answers then we are doing our job right as slowly over the next few years the full story will be revealed! Stay tuned!!!

    So Hordak goes on sale Monday (along with Alex Luthor and Ultraman for DCUC!) We have increased the original production of Hordak (he is at the same production as Mer-Man and Zodac) and as mentioned, we increased production up again starting with Tri-Klops. We have a good idea of how big the fan base is and ideally between increased production and the opportunity to purchase subscriptions, fans should have more options to not miss a figure.

    Oh, speaking of which, the 2010 subscription should be available to pre order starting at SDCC (in fact you can do so right at our booth!) We have a few surprises in store that are special for the subscription this time, and subscribers for 2010 will get more then just the 12 monthly figures, we've got some cool surprises in store! (and there may be a small sign up fee to compensate for this, but it will be well worth it we promise!). Full details will be announced before sign up start.


    TG

    We won!!!

  15. #15
    Heroic Warrior Merman79's Avatar
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    Thank you very much Scott, thats really great news!

    MiniComics

  16. #16
    Heroic Evil Warrior! Neutro's Avatar
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    Hmmm...no mention of the film or new toon or comics? Maybe at SDCC?
    I love the MOTUC line, but I'm most interested in any news regarding the new film.
    – No comment.

  17. #17
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    Great news, thanks Toyguru!!

  18. #18
    Eternian Jedi Knight He-Fan's Avatar
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    Chris here...

    This is an awesome update - thanks to Toyguru for making a lot of "He-Fans" happy!

    Quote Originally Posted by Toyguru View Post
    As for why his name is "Ro" and not "Gray", well simple. In the original story line "Powers of Grayskull" He-Man travels back in time to meet his ancestor who turns out to be He-Ro. Because the 2002 MYP series firmly established King Grayskull as Adam's ancestor, He-Ro was reinvisioned slightly to make him a contemporary of Grayskull, but not the same character. It really wouldn't make sense to have a character called "Gray" and "Grayskull". Since he carries the sword of He, it made sense Ro would adapt this weapon as part of his new name to call out his powers. (much as He-Man is a "man who carries the sword of "He" - get it? ). How the Sword of He relates to the Power of Grayskull has yet to be revealed...
    You know, for all I've not been entirely sold on the backstory that's emerging through the bios - this really, really appeals to me! Maybe it's because I'm a big kid at heart and so anything that sounds cool if liable to leave me running round the house for joy, but I've got to say, I love the fact that the folks at Mattel are even thinking about why He-Man is called "He-Man", and ditto He-Ro "He-Ro"!

    Yes, OK, "The Sword of He" sounds a bit lame if you say it like that, but given that the name "He-Man" is, let's face it, not the most mature or serious name a character could have, that Mattel are trying to give this a sensible spin really says a lot for how they're thinking IMO!

    If only a DTV animated feature or comic book series could come of these ideas, I'm sure it would knock me to the floor!

    Take care...
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  19. #19
    Council Elder Tallstar's Avatar
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    I had to find a gif for my excitement over this news.

    "My favorite Harry Potter movie is Troll."

  20. #20
    Lumpy Space Person Brad2dbone's Avatar
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    Quote Originally Posted by Toyguru View Post
    We... have some amazing plans to expand it beyond single figures per month in 2010. In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale.
    Fantastic news!

  21. #21
    Heroic Warrior greenstar1981's Avatar
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    I'm so excited and I just can't hide it!!!

  22. #22
    Heroic Warrior
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    Quote Originally Posted by Toyguru View Post

    First off, obviously MOTUC is doing very well and this has rung all the way up to the top brass. We couldn't be happier with where the line is and have some amazing plans to expand it beyond single figures per month in 2010. In fact, in all likely-hood, almost each month next year will have at least two MOTU items for sale. More details will follow at our SDCC fan panel on Friday at 1:00 in room 2.
    GREAT!! But I guess there's no point worrying about subscribing next year if there's going to be a second item to purchase most months anyway.

    Quote Originally Posted by Toyguru View Post
    Oh, speaking of which, the 2010 subscription should be available to pre order starting at SDCC (in fact you can do so right at our booth!) We have a few surprises in store that are special for the subscription this time, and subscribers for 2010 will get more then just the 12 monthly figures, we've got some cool surprises in store! (and there may be a small sign up fee to compensate for this, but it will be well worth it we promise!). Full details will be announced before sign up start.
    Crap.

  23. #23
    Heroic Weather Oddity Raining Light's Avatar
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    Well great news for the line.
    I am very excited to see everything.

    Anyone wanna lend me some money to buy it all?
    Last edited by Raining Light; June 13, 2009 at 05:56pm.
    I became insane with long intervals of horrible sanity--Edgar Allen Poe

  24. #24
    Eternian Sorcerer zodak74's Avatar
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    You're right. I don't want 2 figures a month either.
    I WANT THREE!

  25. #25
    Evil Warrior Invicta's Avatar
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    Thank you for the very detailed update! Extra thanks for doing it here directly and not at the Facebook, where access is limited. I would be very interested to know if you found any other original art for playsets and mini-comics.
    Last edited by Invicta; June 13, 2009 at 05:50pm.

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