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Thread: The Fwoosh: Interview With Mattel Part 2 (September 7, 2009) LONG

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  1. #1
    Council Elder Tallstar's Avatar
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    The Fwoosh: Interview With Mattel Part 2 (September 7, 2009) LONG

    ...

    F: Well, online is the only place that you can get your hands on another little line, Masters.

    SN: Yes! Masters, the little toy line that could!

    F: It has been a year now since we last spoke about them at SDCC and it was still a few months away from He-Man releasing, can you give us a little postmortem about the the first year or so? Success?

    SN: The line has been doing really well.

    F: Sell outs seem indicative of that. With the buying online, the last couple of months with Hordak and Man-At-Arms, those figures have only lasted about an hour-

    SN: Yeah, they have been going fast month after month, but they will all be back. He-Man will be back in November and then throughout 2010 you will see a lot of the sold out figures will be reissued with slight packaging changes.

    F: So the changes will be in the packaging?


    SN: Yep, just a slight package change. We think people will like it though.

    F: Have you had good reaction to the subscription so far?

    SN: Definitely. That is why we are continuing it under the new title of Club Eternia, with an exclusive bonus figure that comes only with the subscription. Wun-Dar!

    F: And his loaf of bread!


    SN: I don’t know why there is a loaf of bread… [laughs] but we are really excited about that. There is a massive map of Eternia that is also coming in poster size that we’ll mail out with Wun-Dar.

    F: So the subscription will include Wun-Dar, the map and the regular monthly figures, but not the bonus figures?

    SN: No, figures like Battle Armor He-Man will not be included in the subscription.

    F: But they will go on sale at the same time as the monthly figures?

    SN: Yes. So in January, Adora, Battle Armor He-Man and I think Beastman will all go on sale at the same time.

    F: What was the big push for you guys to Adora her before She-Ra?

    SN: I think part of it was that there has never been an Adora figure, so we wanted to do that. Also, if you do She-Ra first, that might take away some of the excitement for Adora, which is a really great figure.

    F: So does that mean that She-Ra is pushed out now?

    SN: She-Ra will come out in 2010. We promised that so we are going to deliver on it.

    F: Does that mean we can also expect to see Princess of Power figures coming down the pipe as well?


    SN: Are you kidding? Peek-a-Blue, Mermista, Frosta, Sweet Bee, even Bow done by the Horsemen? We want to do them all and we will get to them in time. Masters of the Universe Classics from day one were always meant to be about everything.

    F: So, there were some people that were confused about some of the early comments about 200x, but now with Zodak...

    SN: Yeah, let me clear that up. The prime example is Zodak, that is what we mean by a 200x figure. Or King Grayskull. It is a 200x character done in the Classics style. All of the figures will be in the Classics style, but Zodak is a great example of how we took the look from 200x and used the boots and loin cloth from He-Ro to blend him into the Classics style. But there are also some original characters from 200x- characters like Pravus, Carnivus, Lord Dactus that we will get to in time too in a Classics style.

    Let’s use Chief Carnivus as an example, again, not that we are doing him immediately- if we did him, he would not be done in the 200x style.

    F: So without the distinct style and hard angles?

    SN: Right. We would do him as if he had a figure in the 1980s, so he might get the Beast Man body with a lion head and the furry shorts. Like Hordak had furry shorts in the original line, but not in the 200x designs, but he’s back to the shorts in the Classics line, so that is how we would approach an original character like Chief Carnivus, as if he had a figure in the original ‘80s line.

    F: So, at the panel you said that Teela was going to have a secret accessory, much like Man-At-Arms and Tri-Klops. I did notice that Zoar was flying around in the display case downstairs…

    SN: [laughs] Yeah! There have actually been a couple in there if you have noticed, each day we have changed them.

    F: So, is it too soon to ask about Jitsu?

    SN: [laughs] It’s never too soon to ask about Jitsu! He is an awesome guy! You know, Fisto, Jitsu, Clawful- they are all cool!

    F (VB): Spikor is a big one for me, especially since he has not had anything since the 1980s.

    SN: Yeah, Scareglow was another one like that, that is why we wanted to do him so early on.

    F: Yeah! What’s the story behind his accessory with the key? Is that the key of Grayskull?

    SN: That was something that we asked the Horsemen specifically to make sure that every figure had at least two accessories or an alternate head.

    So with Scareglow, originally he only came with his Scythe of Doom so we asked the Horsemen to come up with a new accessory. I was expecting them to do a power burst or energy ball, but they came up with this Grayskull key holder chained to him. They had a whole story as to why it was there, and we LOVED it. We worked it into the bio and you will see it soon. There is definitely a really cool reason for that.

    F: Wow, sounds like another success of your continuing partnership with them. We all know that they deliver awesome figures, but are there other intangibles that they deliver on that the fans might not be aware of?

    SN: Oh yes. From what we originally request from the Horsemen, they are notorious for doing so much more. Sometimes we have to cut out extra accessories that don’t get tooled, but they surprise us all the time. For instance, we did not ask for the ring that comes with Tri-Klops, that was just something they did, so we knew when we saw it that we had to include it!

    They are obviously huge fans of the lines, just like we are and in the same way though, sometimes we surprise them. Sometimes we will take some figures that they have done and add more paint deco....
    Last edited by Tallstar; September 7, 2009 at 02:23pm.
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  2. #2
    Heroic Warrior
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    Thank you Tallstar.

    This was an interesting read.

  3. #3
    Heroic Warrior
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    Nice interview! And confirmation that Beast Man is coming back in January!

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    Heroic Greed Horder Analog Jote's Avatar
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    Also, confirmation that She-Ra is coming 2010! Pretty cool news.

  5. #5
    Heroic Master Of Wisdom Arthur's Avatar
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    The big news is Beastman comes back in January. No KG yet though
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    Heroic Warrior JakeofEternia's Avatar
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    Very cool Q&A, thanks for posting. Looks like it was conducted at Toy Fair, but does have a few goods bit of previously unreleased info. Thanks!

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    Heroic Warrior Khror's Avatar
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    Great!
    Thanks to share.

    The best infos IMO are :

    She-Ra will come out in 2010. We promised that so we are going to deliver on it.
    But there are also some original characters from 200x- characters like Pravus, Carnivus, Lord Dactus that we will get to in time too in a Classics style

  8. #8
    Heroic Warrior neno's Avatar
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    Awesome. I'm most excited about She-Ra's 2010 release, Beast Man's reissue in January, and to know that other POP girls (like Sweet Bee) are in plan too.

    Thanks!

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    Heroic Master Of Wisdom Arthur's Avatar
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    WAIT!! What does "EVEN Bow" mean? Bow and Glimmer are the core characters of POP just like Teela and MAA are for MOTU. I want Bow immediately after She-Ra I hope they stop making stupid characters like Moss Man or Fisto and they release BOW and GLIMMER!!
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    Heroic Evil Warrior! Neutro's Avatar
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    You know, Fisto, Jitsu, Clawful- they are all cool!
    Is this a hint of what's to come in 2010?? Hmmmm....
    – No comment.

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    Born Villain dedset13's Avatar
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    Quote Originally Posted by Arthur View Post
    WAIT!! What does "EVEN Bow" mean? Bow and Glimmer are the core characters of POP just like Teela and MAA are for MOTU. I want Bow immediately after She-Ra I hope they stop making stupid characters like Moss Man or Fisto and they release BOW and GLIMMER!!
    I can agree with you, on wanting some POP characters released right now, but Moss Man and Fisto are hardly stupid characters. They are both 100 times more popular than Bow or Glimmer.

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    Heroric Drummer Brian Ozone's Avatar
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    alot of good stuf in there
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    Heroic Tough Guy Colton's Avatar
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    SN: Are you kidding? Peek-a-Blue, Mermista, Frosta, Sweet Bee, even Bow done by the Horsemen? We want to do them all and we will get to them in time. Masters of the Universe Classics from day one were always meant to be about everything.
    Woowww.....
    my heart had an noxious beat of pleasure in that moment....

    ...also glad about Beast Man rerelease in January

  14. #14
    Heroic Warrior Eternia LoreMaster's Avatar
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    Thrilled to see that Beast Man is coming back in January. I'm sure the She-Ra figure will be awesome as well.

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    HeroicUniter PrinceAdam101's Avatar
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    This is all exciting news! Does anyone know if for a fact each month will see two new releases? If that's the case, then we could start debating on which 24 of the characters will likely get released!

    Adora, Battle Armor He-Man, Trap Jaw, Moss Man, and who else?
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    Eternian Arashikage King Kahn's Avatar
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    a REALLY good interview and some great info on alot of lines.


    like confirmation on beast man and she-ra. i liked the name dropping of a bunch of characters as well.

    being able to buy dcuc online is what makes me the most happy out of dc news.


    the GB news was also informative. i wonder if they will sculpt a new GB suit body that doesnt have straps so we can get removable proton packs.
    I want NA Skeletor and Rio Blast and I want them now!

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    Heroic Collector of MOTUC the.overlord's Avatar
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    i'm sure that we are all delighted to hear all this good news. I'm just a little surprised that Mattel with release all this infor at once since they've been pretty conversative in releasing information on future figures (potential and/or confirmed figures)....not that I'm complaining. Yes....more figures....keep them coming!
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    No Rio? We Riot! TheFallen's Avatar
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    Quote Originally Posted by Tallstar View Post
    ...

    SN: Yes. So in January, Adora, Battle Armor He-Man and I think Beastman will all go on sale at the same time.

    SN: But there are also some original characters from 200x- characters like Pravus, Carnivus, Lord Dactus that we will get to in time too in a Classics style.
    These are the best things to come out of the interview

    Thanks for posting Tallstar

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    Heroic Warrior Scott's Avatar
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    Can someone please remind me who Pravus is? Thanks.

    Scott

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    No Rio? We Riot! TheFallen's Avatar
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    Quote Originally Posted by Scott View Post
    Can someone please remind me who Pravus is? Thanks.

    Scott
    This is Pravus



    As seen in the 200x episode Out of the Past
    Attached Images Attached Images

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    Super Powered Mod! markatisu's Avatar
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    The line has been doing really well.
    That has to be the biggest understatement of the year

    As if any of their other lines are doing close to the same business

    really pumped to see all the POP mentions, anyone could figure Bow was coming when you took a hard look at He-Ro's figure.
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    Heroic Master of 200X MegaGearMax's Avatar
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    Quote Originally Posted by markatisu View Post
    That has to be the biggest understatement of the year

    As if any of their other lines are doing close to the same business
    The other lines are doing the same business if not more (maybe not JLU). MOTUC has that "blink and you'll miss it/get your figures before the resellers do" hype factor going for it. Everything else on Mattycollector.com, people can buy at their leisure.

    MOTUC might go first, but it's due to fear of them running out. DC Universe probably has a few more times as many figures that people are probably still buying.

  23. #23
    Super Powered Mod! markatisu's Avatar
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    Quote Originally Posted by MegaGearMax View Post
    The other lines are doing the same business if not more (maybe not JLU). MOTUC has that "blink and you'll miss it/get your figures before the resellers do" hype factor going for it. Everything else on Mattycollector.com, people can buy at their leisure.

    MOTUC might go first, but it's due to fear of them running out. DC Universe probably has a few more times as many figures that people are probably still buying.
    Speaking only about MattyCollector I doubt any of the other lines is doing more business than MOTUC. JLU has not sold out of a regular figure set since it started, and DCU has sold out of exactly 1 set (sans exclusives). We have no idea about Ghosbusters and CARS is the only other solid line but it does not get many figures sold only on Matty.

    I think you are being pretty naive to pin all of MOTUC success on just the fact it might sell out, if that were the case Tri Klops would have sold out in minutes instead of the longer time frame he did.

    Trust me MattyCollector and Mattel is not throwing around high fives when you are 4-5 months in and your product is still available like it is with the other lines.

    If you are comparing DCU retail + MattyCollector offerings vs MOTUC that is like comparing apples to oranges. This interview was in reference to online figure sales
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  24. #24
    Heroic Master of 200X MegaGearMax's Avatar
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    Quote Originally Posted by markatisu View Post
    Speaking only about MattyCollector I doubt any of the other lines is doing more business than MOTUC. JLU has not sold out of a regular figure set since it started, and DCU has sold out of exactly 1 set (sans exclusives). We have no idea about Ghosbusters and CARS is the only other solid line but it does not get many figures sold only on Matty.
    The DC lines have way more product to sell than MOTUC does. DC and JLU probably have at least twice as much stock to burn through being retail based lines as opposed to MOTUC, which caters to a much smaller group. That's like saying a brand that sells 2 cookies in a month makes more of a profit than the brand that sells 10 cookies in a month.

    I think you are being pretty naive to pin all of MOTUC success on just the fact it might sell out, if that were the case Tri Klops would have sold out in minutes instead of the longer time frame he did.
    There wasn't a rush to get the DC Universe stuff. Not that it doesn't sell, but there simply isn't a rush to get it. The last time anyone took their time ordering MOTUC stuff, they missed key characters because of low numbers. Hype and the fact that MOTUC has fewer figures than the other lines practically ensured that Trike--or any MOTUC character sells out faster than anything else Mattycollector.com sells.
    Last edited by MegaGearMax; September 8, 2009 at 04:25pm.

  25. #25
    Heroic Warrior
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    SN: That was something that we asked the Horsemen specifically to make sure that every figure had at least two accessories or an alternate head

    If this is the case, why does Zodak just come with his staff and not a 2nd head without the helmet? Or why does Beastman come with just a whip, or even Stratos, who comes with nothing at all?
    Last edited by grenadaspice; September 9, 2009 at 06:38pm. Reason: spelling error

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