I have a feeling that Mattel paid the price to have the characters back "in house" with Classic Media retaining the rights to shows themselves.. if that makes sense. Essentially I think it was like the Bitner deal that got us Photog. Which is great..
What I fear is that we will get straight FILMation style characters - like Orko, and to a lesser extent Marlena. I don't need a FILMation He-Man, MAA, Teela, etc. Their current versions are done amazingly well - but then I see Orko who is nothing but FILMation and I shiver a bit. Here's hoping that the 4H prove me wrong (and give us a more detailed Orko) and that Matty made the best deal ever in being able to do what they want with FILMation characters.