I'm guessing the Spell of Separation is what marks the change from Preternia to Eternia.
And I am sorry, but if Mattel doesn't see the value of having a legit video of the Matty panel at SDCC in order to promote Mattycollector.com, then they need some new blood.
Mattycollector.com could be doing better. There has been little to no creative marketing.
This response is basically kind of rude to those who can't make or can't affored to go to SDCC. That's not gracious
Even though Mattycollector is a small subsidiary of Mattel, Mattel needs to WAKE UP and realize that online, direct to consumer marketing is the future... heck it's the present.
And, really? The marketing budget is created based on the same source of money as the tooling budget??