The "New Corporation" storyline just started. While I admit the Big Show thing was a little overplayed, I can see what they are doing in building the storyline. DB is the established centerpiece (against-all-odds never-give-up underdog), and they are putting the pieces of the face team in place. Big Show. Miz. Ziggler. and now Cody.
While a little heavy-handed, they are doing what has been ignored over the last several years: giving us a heel faction that continues to get over, which will make it all the sweeter when they get their come-uppance. WWE has fallen into the trap of trying to pay off storylines too quickly without letting them play out organically.
While I am getting tired of seeing Bryan get brutalized week in and week out, I can see the opposition starting to grow very soon. The day that Show turns and puts out HHH's lights, or when Cody comes back and costs Orton a big match, or when Ziggler gets over on the shield is going to be all that much sweeter when it happens after seeing what we have over the last few weeks.