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I wonder if most or all of the lost subscribers are even here, or paying attention anymore. Do they think it's not worth their hanging in there just two more years? The character selection, if that was really the deal breaker, is being addressed--sounds even like it was the easiest grievance to address too. There will not be another 3-pack (even a cool one like Two-Bad or Movie character-based). I'm amazed that the FFM are worth the line dying to anyone, even compounded by other problems. The message has been sent so it's not like anything is accomplished withholding a sub now. That leads me to think most people are just done, Ram Man or no, and I'm kind of baffled how they can be that turned off in just a year--and a year with so many great releases to counteract the "duds" which are now going to be even fewer. There won't be another 30th anniversary line to disappoint, and besides that was something extra anyway. Of course we may also be at the point where all the remaining characters, even vintage, each have insufficient fans to bring enough people back again.
Scott sounded so optimistic on RGD, but I wish I knew what he knows (not slamming him for being positive, I appreciate that more than the gloom and doom believe me). No matter what groups are holding out to subscribe, it's hard to believe that 60-70% or more of subscribers last year (let alone just the 50% needed to get the minimum this year) are all waiting for their pay check. I mean many probably are, that's understandable, but considering how far behind we are I don't know that any sale patterns from last year can explain this year. Scott seemed to think the buyers are out there and will come through. I am so worried they won't though because of how far behind we are and how slowly we're climbing in progress. By now it's starting to feel like people see it's in trouble so maybe they're going the other way.
I wish people were having my MOTUC experience. I have not had the shipping problems. I have avoided the payment problems. What I most hated was the WSOD and the lack of Shokoti, Scorpia, Illumina, Geldor, Lodar, Dakkon, and Lizard Man in the line--characters some whom probably won't happen now for sure AND YET I'm still not quitting the line for that even though they do mean as much to me as Ram Man or Modulok means to the most rabid vintage purist. I wish they were as happy with it all as I am, I wish I knew what would make that possible. The price isn't nothing for me, but like Pixel Dan, this is the one I am committed to. I'll stop buying DVDs, Kit Kats, Star Wars, DCUC to keep this line as my indulgence. I am profoundly sad for anyone who can't afford it even on those terms, and I'm actually scared if that many previous subscribers can't. But I'm only sorry if so many ex-subscribers can but just won't. Mattel may have made many many mistakes, but we could have finished this (or been much much closer to finishing it) in two years with a little more commitment. If that's still not good enough, I think we might have lost a lot more than just this line.
I really hope that if Matty doesn't make the minimum by the 6th (god, this line could end on my birthday, the 29th anniversary of when I first discovered He-Man in the first place? Say it ain't so!) that they do consider extending the deadline and/or opening up sub sales for Power-Con and go with a "if we get the min, we'll start shipping Feb/March" rather than just ending the line. I don't think anyone who has subscribed would rather the line died than be late next year.
Last edited by gbagok; July 28, 2012 at 02:03pm.
I wonder how many subs Scott bought.
He should know that Mattel needs to sell more subs to save the line...
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Something just occured to me. How is it possible that there are not enough people to sign up to the 2013 subscription but there was enough to sign up to a 30th anniversary subscription to make those six figures possible? weird
I just dug through the old posts in the DCUC Frustrations thread... and the 2012 DC sub was in the EXACT same predicament MOTUC is in right now. At one point it was just over 50% with a day or two to go... at the last minute they announced another figure- Poison Ivy- they extended the sale by one week, then by TWO weeks- I think in the end they gave it til like Aug 24th before cutting sign-ups off. Then on the last day...
they announced they still had not reached 100% and would have an announcement a week later.
Go back and read through some it for more specific details of how it all went down, but it's eerie how history repeats itself one year later.
Then, Matty's announcement:
"Hi DC Universe Club Infinite Earths fans!
We have some good news...the 2012 DC Universe Club Infinite Earths subscription program is moving forward! As you know, we did not hit the number of subscribers we were seeking for the club, but we know that there are some very passionate DC Universe fans, so we found a way to make the program work.
Current subscribers will get 6" and oversized figures according to the schedule that was originally communicated at San Diego Comic Con and online. All figures that have been revealed will be part of the subscription program.
In order to make the program work, we needed to raise prices for day-of sales. So if you are NOT a subscriber, you will be paying more for the figures on the day of the sale. The good news for subscribers is that you are locked in at the subscription rates previously advertised.
And the even better news is that we are exploring re-opening the subscription program for a limited window of time. We've heard fans online posting that they wish that they had subscribed, so now you'll get that chance. Be on the lookout for more details and dates next week.
We still have more good news, we are excited to reveal the winning club exclusive figure...Metron! So all of the subscribers will get their very own Metron, along with his Mobius Chair!
All of this good news will hopefully mean a fabulous start to the weekend for all of the DC Universe fans!
-FanGirl 2.0 "
Now, MOTUC has been at the 50% for about a week, with another week to go. Either they're going to name-drop some more characters to entice more subscribers, or extend the sale... or they're just going to go through with 2013 and raise the DOS prices VERY substantially. This makes me feel better. I think it's going to happen. If it doesn't, then Mattel hasn't tried hard enough like they did last year with DCUC. They released more names, extended the time frame WAAAY beyond what they originally announced, and still came up short but DC fans are STILL getting (most likely) a 2013 line. Not only that, but despite the sub not meeting 100% of what was needed, in 2012 they STILL got oversized figures, a fan-choice figure that required a 100% newly tooled chair (Metron)...
I mean, really. Just saying...
Last edited by zodak74; July 28, 2012 at 02:25pm.
I hope you're right though, and Mattel has enough sense to keep 2013 whatever the final count is, because I think 2014 will be pretty hot, with a lot of the last major players.
They could get away with the extension on the DC sub. though because if you remember the figures didn't come out in January. It wasn't until what? March or so that they started up with that?
A bit of a different scenario. Supposedly in order to meet the dates planned, the 6th is the absolute latest that they could go to with out potentially screwing things up.
I know MOTUC requires a whole heck of a lot of new tooling, but right now at this moment we are doing way better than DC was back then... heck, at one point they only had like 24% before the first cut-off date was extended.
I'm expecting some more names to be released before next weekend (surely they will get on legal's behind if they are desperate to reveal more to entice more fans to sign up). Not sure if we'll get extensions like last year, but MOTUC isn't the only sub on the line here. ALL of them are. They can only benefit from pushing the date back. In a month or so, this will all be over... wake me up then, okay?
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People are already paying more than that on sites like BBTS for Netossa, Jitsu, and Fang Man. OF COURSE Mattel could charge $30-40 on Matty for leftover stock of the monthly figures. I won't be shocked when they do.
There is another 2013 club commercial on youtube and it's actually pretty funny. It is stop motion and not horribly done.
I also think "about half" may be a very clever way of indicating that we are at around 60 percent or so. I'm not counting on that, and people who still haven't bought a sub need to buy a sub still. But why is Matty going to tell us that there has indeed been some good progress over the past week when that might make some people complacent. They'd be smarter to wait until Monday or Wednesday. Furthermore, any thing above 50 but less than say 60 is about half. Are we at 51%; are we at 57%; are we at 59.5%. We just don't know. I'm not being naive, but I do agree that they may not be telling us the whole story in a way that they would not be guilty of lying.
But buy the sub! They are squirming. They will make changes that have been demanded for years. If they don't, well, we all walk away in 2014 because the company doesn't even deserve to be in business.
So I just sent Perez a message via Facebook along with the link to masque's kick-ass Club Eternia commerical...not feeling too hopeful though. :/
I did buy a sub for 2013 because I do not want to see the line end but I am not happy about ending up with a lot of figure I would not normally consider buying.
This time around, we need to hit the minimum, or it all goes away on August 6th. However, if we do meet the minimum number by then, I bet they extend the deadline like always, and do another drive during Power Con knowing they're going thru with it.
I still have a feeling suddenly that it's going to go through anyways. They know if they keep it open through Power-Con when there'll be more reveals that they'll sell more figures. I have a feeling it's going to be at like 60% when the cut-off actually happens, but they'll go ahead with whatever number of figures equals that 100% mark- and that between mid-August and late September, the number of subs would increase to a number more to their liking. And whatever percentage they are left sitting on, those would be the limited DOS stock sold at like $35 a pop.
Or I could be completely full of it and we'll be dead in a week and a half... this is me trying to be optimistic... LOL.
Correct me if I'm wrong, but hasn't Toyguru always said that he would make sure that Ram-Man would get released, before he was shown, no matter what before the line ends?
Now he's saying that is not the case and the only way to get RM is to sub for 2013.
In the event the worst happens and the line does get cancelled. Are there any 200x figures that are good to display with the Classics? I know they're different styles, but was thinking Ram Man and Two Bad might be ok. Whiplash too. It seems that the oversized figures might work ok. Too bad they didn't have Glimmer, Angella, Kowl, and Mantenna.
(Checks out Gaga tweet) Sorry, what are we talking about?!?
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I don't think we'll get this answer, but do we know how many of the SALES are actually in the 1-2 vs. 3+?
Let's say there's 100 buyers and 2,000 subs. 95 people bought 2 subs, and the remaining 5 bought 1,820 subs. 95% of the buyers bought 1-2 subs, but their purchases were less than 10% of the overall subs.
If the re-sellers are bowing out, then no matter how hard we try, we simply won't reach the numbers needed.
My other question (and I'm pretty sure this was brought up elsewhere, but I didn't quite read it this way, so I'm throwing it out here - maybe again):
because of the cost increase, maybe they need to sell more subs. Last year, we were told MOTUC could be cut in half and the line would still be fine. This year, we're at just about half to meet the MINIMUM. Which means that either we've lost 75% of the subbers, or the minimum was raised to still keep the cost at $25 and not higher.
...I guess the second one isn't really a question, more of a postulation.
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