Masters of the Universe is the toyline made Star Wars fade into the background for me.
The first 3 waves of minicomics were powerful. Waves 1 & 2 would give me outlines how I would play with my toys and what kind of adventures the Heroic and Evil Warriors would have.
Beastman swinging from vines in a jungle would be recreated in my backyard by a honeysuckle bush growing at the base of trees.
When I saw mountains and hills I could envision Mer-Man battle He-Man and Stratos on the ridge.
MOTU made real and immediate the fantasy worlds of Frank Franzetta, Boris Vallejo, and R. E. Howard- of which I was totally unaware at the time. Mattel took the popular sword and sorcery theme and made the best toys for it.
The 3-D eight back artwork fascinated me. These were real monsters and heroes.
Rudy Obrero and Alfredo Alcala created/fashioned the best haunted castle.
Filmation was another layer that I loved. The music, voiceacting, and artwork were atmopheric. I couldn't get enough He-Man. Filmation holds up better than most of my favorite toyline cartoons.