At this point, if you're talking about creating awareness for MOTUC, then that ship has long sailed in my opinion. If creating awareness to get MOTU back in the public eye, so to speak, was a focal point where the Classics line is concerned then this would have been done from the start, or at least a year/two into the line when re-issues of older figures (for the most part) was the norm. Almost 5 years into a line that's relegated to the online market instead of at retail, what good would awareness do for MOTUC when someone is not able to get the majority of the items at Matty (Man-At-Arms, Teela, Fisto, Sorceress, Ram Man, etc.)?

Creating awareness for the MOTU brand as a whole, on the other hand.....sure .