Director Jon M. Chu's G.I. Joe Retailiation took in $41.2 million for a #1 debut at the box office this weekend. Bolstered by pricier 3-D tickets and the introduction of both Dwayne "The Rock" Johnson and Bruce Willis to the series, thesequel earned $51.7 million overall in 3,719 theaters during Easter weekend and made for the second biggest Easter opening in movie history (Clash of the Titans in 2010 is #1). Not only that, but according to some sources, Retailiation's performance has greenlighted G.I. Joe 3!
What does this all have to do with Jon Chu's Masters of the Universe movie?
If Chu managed to undo some to most of the negativity surrounded by Steven Sommer's G.I. Joe: Rise of Cobra movie with a sequel that helped the troubled G.I. Joe brand, then perhaps he could work equal wonders for the Masters of the Universe brand, which has thrived online for the last few years.
As fans await Masters of the Universe actually going into the production stage, they can debate if Jon Chu has what it takes to make a good movie, inject some much needed energy into the franchise or resurrect the brand for a more casual audience.