A poster teasing the return of Masters of the Universe in March 2021 surfaced online earlier today! The poster, which also advertises Mattel's upcoming presence at Licensing Expo in Las Vegas, Nevada (June 4 - 6), was first reported on by Comic Book Movie. The image originates from an executive profile piece article in Global License Magazine about Janet Hsu and Mattel's multidimensional approach to building franchises. Hsu was appointed "Chief Franchise Management Officer" in August 2018. On Masters of the Universe, she had this to say:
"Now is the time to bring Masters of the Universe to the next generation with a franchise strategy that catapults a multi-content distribution plan which will include digital, theatrical and streaming components streaming. Then, we will connect that story to toys, CP, gaming and live events surrounding the consumer in the Masters of the Universe world at every touch point."